August 2010
SWISS to show Swiss TV hits inflight more
Turkish Airlines came to an agreement with Euroleague Basketball for a five-year agreement more
Australia and New Zealand with Emirates – as beautiful as the journey more

SWISS is to add Swiss television productions to the inflight entertainment
available on its long-haul flights. The new option offers a choice of almost
30 quality Swiss television productions including comedies, documentaries and
arts-and-culture programmes.
The popular programmes will be provided, in association with Schweizer Fernsehen, on all SWISS Airbus A330-300 and A340 services. “We want our customers to feel at home aboard our flights,” explains Markus Binkert, Head of Product & Services at SWISS. “So we’re delighted that we can now offer them even more ‘Swissness’ thanks to our new collaboration with Swiss TV.”
The selection of programmes available under the new arrangement will be regularly changed and updated. Details of the TV programmes currently offered on board will also be provided on www.swiss.com (under ‘Services’/‘In the air’/‘Inflight Entertainment’).